Founders of established businesses who are already successful, but know they haven’t quite unlocked what’s next. They’re ambitious, self-aware, and willing to be challenged.

Over the past 40+ years, I’ve worked with founders and leadership teams across a wide range of sectors, from manufacturing and engineering through to professional services and creative businesses. That includes both established brands and privately-owned companies at different stages of growth, many of whom were already successful but looking to navigate the next phase with greater clarity and confidence. Across the businesses I’ve founded, scaled and supported, we’ve generated over £250m in revenue, with several companies still trading at over £30m per year under new ownership, including multiple 7 and 8 figure exits. As a business coach, I now work with a smaller number of business owners who are dealing with increasing complexity and high-stakes decisions, where experience and clear thinking make a measurable difference.

Usually the ones that don’t look like “problems” on the surface. The business is working. Revenue is there. But underneath that: growth has created unnecessary complexity; decision-making feels slower or harder; the path forward isn’t obvious. That’s where I work best.

Unlike many business coaches, I’m bringing 40+ years of real, at the coal face, business founding, scaling, and selling manufacturing and services businesses nationally and internationally. These businesses have produced over £250m of sales and are still trading at over £30m per year (under new ownership).  That experience shapes how I work today. As a business coach, I bring practical insight grounded in real decisions, real pressure and real commercial outcomes, not theory or generic frameworks.

Take a look at the ‘Are We a Match’(https://www.alanwick.com/are-we-a-match) page.

Clarity first. Then better decisions. Then better outcomes. For some clients that translates into significant financial gains. For others, it’s about regaining control, focus, and direction. For most, it’s both.